The health and safety of our employees and customers are the highest priorities for Jelly Belly Candy Company and we are closely monitoring and following recommendations related to coronavirus (COVID-19) from the World Health Organization, the Centers for Disease Control and Prevention, and our local health authorities.

At this time, the Jelly Belly Visitor Center is closed. We have also suspended our popular warehouse tours until further notice.

Jelly Belly Snack Bar

Hours of operation



The Jelly Belly Visitor Center is open daily from 9 AM to 5 PM CT. Warehouse tours operate daily from 9 AM to 4 PM CT, except for New Year's Day, Easter Sunday, Thanksgiving Day, and Christmas Day. We have reduced hours on the 2nd Saturday in December, Christmas Eve and New Year's Eve; on these three days tours end at 2 PM and our retail store closes at 3 PM.

Groups of 20 or more should contact the Visitor Center at 866-868-7522 to pre-arrange their visit. (This is not a reservation.) Tours are FREE and depart approximately every 15-30 minutes throughout the day and last approximately 25-30 minutes. While the typical wait for tours can be 15 to 30 minutes, during certain holidays, the Easter season, Spring Break, summer (mid-June to the end of August), Veteran’s Day, the Friday and Saturday after Thanksgiving, the week before Christmas, and the week before New Year's, tour waits can be as long as 1 hour or more.

Please plan to bring strollers or wheelchairs as all areas of the Visitor Center and warehouse tour are fully ADA accessible. Note that strollers and wheelchairs are not available in the Visitor Center.

Jelly Belly Snack at Pleasant Prarie, Wisconsin location